Question 1

Why Meta ads instead of Google?

Accepted Answer

Meta lets us target people before they know they're looking — by interest, life event, and location — which works exceptionally well for service businesses selling appointments, estimates, and bookings rather than instant purchases.

Question 2

How is this different from boosting a post myself?

Accepted Answer

Boosted posts optimize for engagement, not booked jobs. We build proper campaign structures, dedicated landing pages, and pixel-based tracking so every dollar is optimized for appointments, not likes.

Question 3

How long until I see leads?

Accepted Answer

Meta campaigns typically start producing leads within days of launch, once creative and targeting are dialed in. We monitor closely in the first two weeks and adjust fast.

Question 4

Do you guarantee a number of leads?

Accepted Answer

No honest agency guarantees lead counts — markets, seasons, and budgets vary. What we do guarantee is full transparency: you'll see exactly what every campaign produces in a live dashboard.

Question 5

What budget do I need?

Accepted Answer

It depends on your market and average job value. We'll give you a straight answer on realistic budgets during the discovery call — including whether we think Meta lead gen is even your best next step.

Question 6

Who owns the ad account and the data once campaigns are running?

Accepted Answer

You do. Campaigns run inside your own Meta ad account and pixel, not an agency-owned account, so the ad history, audience data, and results stay with your business even if we ever part ways.

Question 7

What do we need to supply for the ad creative?

Accepted Answer

Recent project photos or a few minutes of phone-shot video go a long way — real work outperforms stock imagery in service-business ads almost every time. If you're short on raw footage, we'll work with what you have and build a plan for growing that library going forward.

Question 8

How often do you check in on campaign performance?

Accepted Answer

We review performance weekly in the first month while targeting and creative are getting dialed in, then move to a steady reporting cadence once campaigns stabilize. You'll always see the numbers live in the dashboard, not just in a monthly recap call.

Facebook & Instagram Campaigns That Fill Your Calendar

From scroll to booked appointment

Target the right audience

Convert with a real funnel

Follow up until they book

Built for service businesses

Roofers

HVAC Companies

Plumbers

Contractors

Meta lead generation, answered

Stop leaving money on the table.